Roman Island is an iconic and accessories brand. Over the years it has influenced culture with it's industry bending trends in mensware. it's brand thrives on establishing and longstanding relationships with it's 100+ stores across the country.
We were delighted when Charan Redddy, Managing Director, engaged us to create a new overarching communication strategy and global campaign toolkit. We were faced with an aggressive timeline,a serious amount of work and ambitious growth in goals. Always fearless in the face of a challenge, we got started, excited.
Symptomatic of the glorious conquest of good over evil, Dussehra holds immense significance that dates back to the Ramayana era. Ram devotees’ burn effigies of the 10 headed demon, King Ravana symbolizing the blazing of social evils on earth.
We helped them strengthen their brand popularity with our responsive website designing skills. While developing the website we collaborated with them and we grasped how they want serve their customers and delivered them a beautiful and responsive website.
We also looked for new ways to bring exciting features to the experience, including GIF's for social media, Instagram status videos and promoting products through catalog landing pages.
We implemented best practices and standards in Digital Marketing, bringing our knowledge of brand and Marketing to the platform to guarantee success.